Our mission is to help you meet your retirement goals. It is our goal to help you preserve and protect your hard earned money. In addition, we strive to provide you with the appropriate investment plans with the objective of achieving higher than average growth and income. At Kramer Investment Services, LLC, we provide you with the professional service you deserve.

James Kramer

President & Investment Advisor Representative

Jim Kramer is an Investment Advisor and Insurance Broker. He has been in the Financial Services industry since 1990. Jim previously served as Director of Sales for the Principal Financial Group and holds the following degrees and designations:

  • Bachelor of Science degree in Economics from the University of Wisconsin Oshkosh.
  • Master of Business Administration degree in Economics from the New York Institute of Technology.
  • Registered Employee Benefits Consultant designation from the American College.
  • Registered Health Underwriter designation from the American College.

Gina Russell

Office Manager

Gina is an East Troy resident, who is originally from Racine. She resided in Michigan from 1986-2016, when she returned to Wisconsin. Gina came to us with a background in legal and customer service. She enjoys spending her spare time with friends down by Geneva Lake, taking in all Lake Geneva, and the surrounding areas have to offer. Gina is dedicated to making all of our clients feel comfortable and excited to be a part of the Kramer Investment Services family.

Tricia Ruby

Service Associate

Tricia Ruby is an Elkhorn resident, who is originally from Appleton. She moved to IL at a young age and then found her way back to the Dairyland state in 2017. Tricia has a background in real estate and owns several rental properties in the area. She is an avid runner with 47 marathons under her belt, and is a huge fan of indoor cycling. Tricia loves catching the latest popular Netflix shows, as well as thrift shopping and finding unique dining establishments. Tricia strives to create a positive experience for all of Jim’s clients here at Kramer Investment Services.


Service Associate

Nan Grebenor is originally from Chicago with a background in sales account services, and she relocated to the Lake Geneva area to develop the Lake Geneva shore path app. Nan is an outdoor enthusiast and really enjoys playing pickleball, traveling, exploring new places and unique foodie experiences. Nan aims to make all our clients feel comfortable here at Kramer Investment Services and takes great pride in working with the team.

Strategic alliances


President of Gradient Investments, LLC

As President, Michael is the leader of Gradient Investments and has been with the firm since 2012. He brings more than 30 years of industry experience including prior roles managing multi-billion dollar portfolios for an institutional asset manager. Michael is a CFA® charterholder and is a frequent contributor on CNBC, Fox Business, Barron’s, and the Wall Street Journal.


Senior Portfolio Manager Gradient Investments, LLC

Jeremy has been with Gradient Investments since 2016 and has more than 20 years of investment experience. Jeremy is a CFA® charterholder and his previous job history includes equity research and portfolio management for institutional asset managers and hedge funds in Minneapolis and New York. He is a frequent contributor to media outlets including CNBC, Fox Business, Reuters, Bloomberg, and the Wall Street Journal.


Portfolio Manager Gradient Investments, LLC

Keith joined Gradient Investments in 2018 and has more than 25 years of industry experience. Prior roles include asset management for a multi-billion dollar portfolio with a large institutional asset management firm. Keith is a CFA® charterholder, managed a Lipper Award winning mutual fund, and has been featured in media outlets such as Investor’s Business Daily, Nasdaq, Reuters, and Bloomberg.  

* This endorsement of Gradient Investments, LLC is provided by an investment advisor who refers clients to Gradient Investments, LLC.  A conflict of interest exists because this investment advisor receives a portion of the annual management fee charged by Gradient Investments, LLC, based on the assets under management of this investment advisor’s clients. This endorsement could assist in the investment advisor increasing the assets placed with Gradient Investments, LLC, and therefore their compensation. These investment advisors are not affiliated with or supervised by Gradient Investments, LLC.